Publications | Book
Right of Publicity: Analysis, Valuation, and the Law
A one-of-a-kind, cutting-edge resource, this book explores and discusses how to obtain traditional IP rights in the non-traditional settings of video game and immersive environments, and serves as a primer for practitioners researching these emerging legal issues. Each chapter covers important IP issues involved with computer games and immersive entertainment, including end-user license agreements, copyrights, patents, trademarks, trade secrets, rights of publicity, and international considerations. See Table of Contents under the "Read More" section.
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The intersection between intellectual property law and video games and immersive entertainment is exciting, fast-paced, and complex, as technology evolves at breakneck speed and often outpaces established case law. Game developers routinely wrestle with all aspects of IP law and need counsel on end-user license agreements; ownership and challenges of user-generated content; the scope and limitations of copyright protection; remedies for trade secret appropriation; duration of right of publicity protection; approaches for simulating reality without running afoul of existing trademark and brand rights of real-world companies and people; ramifications of international law; and more.
This new edition of Computer Games and Immersive Entertainment covers a broader range of topics and helps lawyers understand the ongoing changes, developing creative and nimble solutions to protect companies while still engaging the players.
ABA Book Publishing
9781634251198
412
5370239EBK
6 x 9
12/4/2018 12:00:00 AM
Publications | Book
Right of Publicity: Analysis, Valuation, and the Law
Publications | E-Book
Legal Guide to Video Game Development, Second Edition
Audio and Video | On-Demand CLE
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Events | In-Person
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Events | In-Person
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Aug
28
Events | Webinar
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