Young Lawyers Network
Section of RPPT
Young Lawyers Network Get Your Representation Here!(As Seen on TV)The Soft Sell of Legal ServicesSo you became a lawyer because you didn’t want to do sales? How twisted life can be. Developing a thriving client base requires an eye to marketing. But you aren’t selling used cars either. Many practicing attorneys shudder at the mention of the term marketing, primarily because they equate it with advertising. Think of marketing and advertising as two distinct things. Advertising is a one-way...