Table of Contents
The Annotated Franchise Agreement
The franchise agreement is the document that establishes the franchise relationship. This business relationship is characterized by a franchisor granting a franchisee a temporary or time- limited right to use the franchisor's system and trademarks to conduct business. Because there is no "one size fits all" template for drafting a franchise agreement, this must-have resource provides proven guidance on the core issues covered by a well-drafted agreement and how to carefully analyze the many considerations involved.
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The key document in establishing a franchise relationship is the franchise agreement. It is the core and foundation of the franchise relationship where the franchisor grants the franchisee a time-limited right to use the franchisor's system and trademarks to conduct business. There is no one-size-fits-all template because a well-drafted franchise agreement is the product of careful analysis of many considerations
Drawn from the authors' years of practice in negotiating and drafting these agreements, The Annotated Franchise Agreement demonstrates that every provision in an agreement has a meaning and purpose. These provisions need to consider many factors, including the size and maturity of the franchise system, the nature of the goods or services provided to the franchisee’s clients, the franchise's culture, and the regulatory environment. This book explains how to draft an agreement with both precision and care, involving clear and concise language, follow a logical structure, and be easy for anyone reviewing the agreement to understand and see the “big picture” of the franchise relationship. Among the topics covered in this book are:
ABA Book Publishing
9781641052719
336
5620161
7 x 10 Paperback
11/19/2018 12:00:00 AM
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