Table of Contents
How to Capture and Keep Clients: Marketing Strategies for Lawyers, Second Edition
By jennifer j rose
How to Capture and Keep Clients: Marketing Strategies for Lawyers, Second Edition
By jennifer j rose
$79
NON-MEMBERS
$59
MEMBERS
$99
NON-MEMBERS
$59
MEMBERS
*Additional discounts may apply at checkout
Log In to view your rate
In this second edition, How To Capture and Keep Clients: Marketing Strategies for Lawyers, the best and most innovative solo and small firm lawyers give the reader their secrets, approaches, and strategies to that age-old puzzle of growing your law firm.
Through this wealth of savvy advice, the reader will learn how to:
- Ask for business
- Attract and keep clients
- Network
- Partner with other lawyers
- Market a specialty or boutique practice
- Market in a small town
- Use technology in client development
- Create a service-centered firm
- Make marketing part of your daily practice
- Avoid ethical marketing mistakes
The book is packed with strategies on how to overcome obstacles and position the lawyer for lifelong success.
Product Details
Sponsor Groups
Solo, Small Firm and General Practice Division
Publisher
ABA Book Publishing
Author
jennifer j rose
ISBN
9781634252140
Page Count
267
Product Code
5150482
Trim Size
7x10 Paperback
You might also like
Publications | E-Book
Every Relationship Matters: Using the Power of Relationships to Transform Your Business, Your Firm, and Yourself, Second Edition (eBook)
Publications | Book
Every Relationship Matters: Using the Power of Relationships to Transform Your Business, Your Firm, and Yourself, Second Edition
Publications | Book
Marketing Success: How Did She Do That? Women Lawyers Show You How to Move Beyond Tips to Implementation
Related On-Demand CLE
Audio and Video | On-Demand CLE
Book Contracts 101 (On-Demand CLE)
Audio and Video | On-Demand CLE
The Power of Personal Narrative: The Role of Compelling Storytelling in Criminal and Civil Cases (On-Demand CLE)
Audio and Video | On-Demand CLE
Ethics: Representing Clients with Developmental, Intellectual, and Psychiatric Disabilities (On-Demand CLE)
Related Events
Jun
19
Events | Webinar
Landslide Webinar Series: How to Leverage Administrative Law Principles for More Effective Advocacy Before the USPTO
CLE 90 min
This program will provide an overview of the Administrative Procedure Act and how it applies in proceedings before the Patent and Trademark Office.
Feb
14
Events | Webinar
Select Task Force on the Study of Harassment in the Workplace
CLE 90 min
In June 2016, EEOC Commissioners Chai R. Feldblum and Victoria A. Lipnic issued a report as Co-Chairs of the Select Task Force on the Study of Harassment in the Workplace.
Feb
18
Events | Webinar
Going Out on Your Own and Changing Firms - Practical and Ethical Considerations
ETHICS 90 min
This panel will discuss both ethical and practical issues that arise when attorneys change law firms or begin their own law practice after being with a firm. The careful attorney must plan to deal wi…