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Telly Awards salute ABA video excellence

July 5, 2021

The ABA earned multiple honors in the 42nd annual Telly Awards, the premier worldwide recognition for exemplary video and television for marketing and advertising purposes, across all screens. In 2021, the Tellys received more than 12,000 entries from all 50 states and five continents, making this year's honor particularly impressive. 

Produced by the Media Relations and Strategic Communications Division, with support from several stakeholder ABA entities, these award-winning clips provide a look at a few of the association’s most notable initiatives last year. 

Here are the winning campaigns: 

19th Amendment Centennial,” sponsored by the Commission on the 19th Amendment,  is the Silver Telly Winner (second place) in Non-Broadcast: History. To commemorate the centennial of the 19th Amendment, the 10 female presidents of the American Bar Association reflected on the suffragist sisterhood that fought to grant women the right to vote. The video offers an historical perspective on the largest expansion of democracy in the history of our country while underscoring the need for continued vigilance to ensure equal voting rights for all.

Speaking Out to End Stigma,” sponsored by Commission on Lawyer Assistance Programs, is the Bronze Telly Winner (third place) in Non-Broadcast: Health and Wellness. Stigma, shame and fear frequently play a major role in an individual’s decision not to seek help when suffering from mental health and substance use disorders. To raise awareness about the nature of addiction and mental health distress in our profession, the Commission on Lawyers Assistance Programs created an anti-stigma campaign highlighting the recovery stories of lawyers, judges and law students. The ABA is sending the message that recovery from addiction and mental illness is possible.

Legal Deserts,” from the Media Relations and Strategic Communications Division, is the Bronze Telly Winner (third place) in Non-Broadcast: Information. The 2020 ABA Profile of the Legal Profession is a snapshot of a moment in time — a 150-page compilation of statistics and trends in 10 areas of the profession, including demographics, legal deserts and law students. The video offers a summary of the data showcased in the report. 

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