January 01, 2015

Katy Perry’s “Left Shark” Trademark Application More Whimper than Roar

Erin E. Rhinehart

Remember the left shark that rose to Internet fame following the Super Bowl halftime show earlier this year? Of course you do. So, it’s no surprise that people have been trying to capitalize on “Left Shark,” as he is referred, with T-shirts, figurines, and other goods. This hasn’t made Katy Perry too happy, though. Since lefty became an Internet sensation, Katy Perry (or, more accurately, her lawyer) has been working hard to assert intellectual property rights in Left Shark. The Trademark Trial and Appeal Board (TTAB), however, has been less than receptive to the performer’s applications.

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