Recorded on April 6, 2021
LinkedIn Mini-Makeover: A Quickstart Guide to Refreshing Your Profile
Speaker: Jennifer Forester
In our current remote work environment, it’s more important than ever to manage your digital footprint and amplify your virtual presence – whether your practice is emerging, evolving, or established. LinkedIn offers accessible tools to build your reputation and enhance relationships that lead to new business. It starts with an optimized profile. This quick-paced talk is a live demo of LinkedIn's newest features for a basic account. We'll cover the most common missteps that can undermine credibility and how to make simple profile changes to improve visibility and first impressions. Log into your profile and follow along with this Mini-Makeover class. After 30 minutes, you'll be well on your way to building a stronger LinkedIn presence in 2021. Attendees will receive bonus materials, including a cheat sheet and a personal profile assessment.
As a business development coach, JENNIFER FORESTER helps lawyers avoid random acts of marketing. She offers private LinkedIn coaching and consults on a variety of business development, client service and marketing topics. Visit https://www.linkedin.com/in/jenforester/.