Summary
Despite many election observers declaring the 2020 election the most secure in history, there is still widespread distrust in the integrity of American elections. This report summarizes results from a mixed-methods research study of voter perceptions regarding election integrity. The quantitative portion of the study surveyed 2,572 “conservative-leaning” and “independent” voters who distrust elections and live in one of seven critical swing states: Arizona, Michigan, Wisconsin, Pennsylvania, Nevada, North Carolina, and Georgia. The study focuses on this “conservative-leaning” and “independent” demographic of distrusting voters because the authors believe they are a group that can be convinced to trust elections again. Data is presented with an eye toward informing organizations, government entities, and election officials on how they can best target outreach programs to improve voter confidence.