We are in the midst of a digital revolution. Never before in our history has information been so accessible and instantaneous. In 2010, 77.3 percent of the U.S. population had access to the internet (239,893,600 Internet users) With rapid smartphone and tablet growth, our society is constantly connected and accessing information in a matter of seconds. An increasing amount of law firms are now finding new ways to leverage their websites for industry recognition, promotion of legal services, and as an influential aspect of legal counsel decision-making process.
When building a comprehensive law firm website, attorneys should strategize web solutions that makes sense for their practical goals and objectives. Below, we review five relevant web strategies to consider in this process.