The E-Myth Attorney: Why Most Legal Practices Don't Work and What to Do About It
Michael E. Gerber, Robert Armstrong, and Sanford Fisch
Wiley 2010
Let me start out with a confession: I love reading business-management books. I love reading attorney-management books and practice-management articles, and I even love attending law-practice-management CLEs! I think I have reread most of the popular business-management books, and Michael Gerber's The E-Myth is truly one of the classics. The original book was published in 1988, and the title is short for "the Entrepreneurial Myth." The myth is that while most businesspeople think they have what it takes to start and run a small business because they are good at what they do, they still lack the entrepreneurial spirit to actually succeed. Gerber has written about 17 books since the original, and, in recent years, he has branched off even further to coauthor E-Myth books for specific areas of business, including construction, health care, accounting, dental care, and law. The book reviewed here, The E-Myth Attorney: Why Most Legal Practices Don't Work and What to Do About It, was coauthored by Robert Armstrong and Sanford Fisch, both of whom are attorneys who appear to have years of experience in small-firm management.