November 20, 2012 Articles

Class Actions 101: A New "Viral" Class Action?

By Casie Collignon and Paul Karlsgodt

As our society becomes more dependent on social media, it only makes sense that social media would influence the landscape in which class action lawsuits are formed, litigated, and settled. But have social media really created a brand-new kind of “viral” or “virtual” lawsuit? In this edition of Class Actions 101, we discuss some of the basic concepts of the “viral” lawsuit and the “virtual” tools made available by the widespread popularity of social media. There is no doubt that social media are the new frontier for all types of mass actions, and keeping up with the latest and greatest trends may be the class action litigator’s biggest hurdle yet.

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