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Tapping into the Latent Legal Market: Guest of the Chair Q&A with Will Hornsby

At the ABA LRIS National Workshop in New Orleans, Will Hornsby, Staff Counsel at the American Bar Association presented about the personal legal needs marketplace and, specifically, about the “latent” legal needs market. Research conducted by the American Bar Foundation has shown that people with problems that have legal solutions most often think of them outside of the legal arena.

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