The session Law Firm SEO: A Methodology to Objectively Evaluate Online Marketing Companies provided a comprehensive framework for maximizing a law firm's online presence. Led by industry experts, this session empowered participants to evaluate and engage with web marketing vendors strategically, ensuring optimal outcomes for their firms.
Further enriching our marketing discourse was the engaging Google Business Profiles Workshop. This hands-on session provided practical insights and actionable strategies to elevate online visibility and credibility for legal professionals and their practices.
These programs, among an amazing lineup, underscored the critical synergy between marketing strategies and legal expertise. Other programming offerings at TECHSHOW 2024 included automation, client experience, cybersecurity, document management, ethics, financial management, futures, industry solutions, legal ops, litigation, time management, transactional tech, all to support practice management. By integrating marketing prowess with legal acumen, attendees gained invaluable insights into enhancing visibility, fostering client engagement and ultimately propelling the success of their legal practices within the digital ecosystems we rely on or will need.
As we reflect on the triumphs and wisdom gleaned from ABA TECHSHOW 2024, we are excited for the forthcoming ABA TECHSHOW 2025. Set to unfold at our new Chicago location, the Hyatt Regency McCormick Place & McCormick Place, April 2–5, 2025, next year's event promises an even more exhilarating array of marketing programs, complementing the core legal tech offerings synonymous with our show's legacy.
ABA TECHSHOW 2025 remains unwavering in our commitment to serve as the premier destination for legal professionals, at the vanguard of legal technology and marketing. Whether you're seeking to refine your marketing acumen or explore the cutting-edge realms of legal tech, ABA TECHSHOW is a critical mass of legal and legal technology experts charting the course to the future of practice management. Registration is now open for ABA TECHSHOW 2025. For more information please visit: techshow.com.