Social Media Marketing Has Gone Viral
While once frowned upon, clients live on social media, and attorneys need to be there too.
By Dan Pinnington
Closing the Loop: Intake from Star to Finish
Great marketing also needs a solid client intake process.
By Gyi Tsakalakis
Moving Beyond the 'Practice of Law'
Understanding the need to progress toward the multidisciplinary future of law firms.
By Jordan Furlong
Strategies for Better Networking
The where, when and how of networking through organizations.
By Carol Schiro Greenwald
Moving Your Firm's Marketing Up a Notch
Five and a half reasons for engaging a fractional chief marketing officer.
By Jonathan R. Fitzgarrald
Putting Clients First
Using the customer experience concept to transform your client relationships.
By Maggie T. Watkins
THANKS TO OUR ISSUE TEAM: Nick Gaffney, Susan White, and Patrick Wright
Marketing, Indeed, Is Everything
By Heidi A. Barcus
Marketing, Whatever Your Legal Position, Is Important
By Bill Ferreira
After the Gatlinburg Fire: Tennessee Lawyers Step Up
By Meagan Davis Collver
Incorporating Client Testimonials and Reviews into Your Marketing
By Allison C. Shields
By Lucian T. Pera
News & Events
Marketing's Importance in an Increasingly Competitive Landscape
By Zachary Bambacht
With Apollo, Clio Re-engineers Its Platform and Its Mission
By Robert J. Ambrogi
Do Lawyers Need a Digital Detox?
By Sharon D. Nelson & John W. Simek
The Digital Toolkit
The Showdown: Amazon Echo Versus Google Home
By Tom Mighell
Emotional Intelligence: A Key to Client and Team Relationships
By Thomas C. Grella
Developing a Marketing Mindset
By Wendy L. Werner
Marketing to and for Millennials
By Micah Buchdahl
Understanding What Drives Revenue
By Peter Roberts
Practice Management Advice
Managing a Law Practice in the Age of Intelligent Machines
By Jim Calloway
Taking the Lead
By Mary E. Vandenack