September 04, 2018

An Inside Look at a Rising Brand’s Global Fight against Infringers

By Charles Chen

Counterfeit goods, piracy, and theft of trade secrets cost the U.S. economy hundreds of billions of dollars annually.1 And there is an increasing number of media reports about notorious online marketplaces where abundant infringers undermine small U.S. businesses that originally came up with the innovations.2 Here I share a story of how a startup brand can grow into a global brand despite the abundant infringements that thrive around the world in today’s fast-paced, electronic business landscape.

Premium Content For:
  • Intellectual Property Law Section
Join - Now