When I decided to strike out on my own and start a solo practice, I was faced with a monumental challenge: how to fill the practice up with clients? As solo and small firm practitioners, we face a lot of other questions, but perhaps none are more important than that one.
Without any clients, you won’t be practicing much of anything.
Thankfully, I still had a job when I decided to start my practice. So, I was able to research and learn all the latest (and older) marketing strategies before leaving my job.