April 01, 2017

The Lawyer’s Guide to Profitable Virtual Presentations, Part 3

Cynthia Sharp

Part 1 of this article, published in the January 2017 issue of the GPSolo eReport, addressed the challenges of choosing topics and finding audiences when offering a virtual presentation. Part 2, published in the February 2017 issue, focuses on strategies designed to engage viewers/listeners who will ultimately either refer or become a client.

Have you ever endured a CLE where the attorney rambles on without any apparent sequence to the remarks, reads lengthy excerpts from case law, tells endless war stories that don’t seem to relate to the topic at hand, or all of the above? You can avoid subjecting your own audiences—virtual or otherwise—to this fate by learning how to structure engaging presentations.

 

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