As this issue of GPSolo magazine focuses on building your practice, my first idea for this column was to talk about building your practice as a Road Warrior. In thinking about it, I realized I was looking at the concept from the wrong perspective. Working as a Road Warrior represents a way of doing your job as an attorney, not a type of legal practice, such as family law, real estate law, employment law, or personal injury law. In reality, mobility functions in the practice setting as a way to facilitate the practice of all those types of law (and pretty much all types of law). Accordingly, you would not try to get clients based on the fact that you can work on the road, so much as you would try to develop clients as a result of the fact that you can and do practice on the road, allowing you to serve these clients better and more quickly than if you only worked in an office and did nothing when you were traveling, whether for business or pleasure.
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