January 01, 2018 GPSolo

LAW PRACTICE MANAGEMENT: Using Small Data to Make Big Decisions

When clients ask data questions, lawyers are typically ill-equipped to answer. Clients are insisting that a firm’s experience means more than a limited set of stories dimly recalled from a lawyer’s own experience. Although the experience of a seasoned lawyer is unquestionably valuable, clients would rather have the judgment of a seasoned lawyer informed by the most relevant information to their question. Law firms—even those without information professionals on staff—can use data to provide more complete service to clients and to manage their business better.

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