The more the practice of law changes owing to technology, client demands, and the economy, the more it stays the same at its core. It’s all about the clients. Without clients, there would be no mega-firms, much less small or solo practices. The competition between the mega firms will continue to be fierce, which is why your time is now. It’s your time to find, establish, manage, and grow your client base while the large firms duke it out. The following are strategies for you to follow when you have a ready prospect willing to sign your engagement letter.
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