Should you start a law firm blog? To do it well is a significant time commitment, but may drive traffic to your law firm website and provide a real benefit for those potential clients who may be searching for a lawyer. Many potential clients turn to the internet to locate their lawyer. Even if they receive your name from a friend or family member, they will most likely go to your law firm website to do research before contacting you. In the past, law firm websites were much like a law firm’s office space - a way to boost our own ego by hanging diplomas and bar certificates on the walls. But, our websites are changing: Clients need them to understand more about your firm, its services, and its approach to cases. How better to do that than by sharing some basic information about the law?
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