Online lawyer search: A look at two new sites
If many consumers now look for lawyers via the Yellow Pages, can a consumer-focused lawyer search Web site be a boon to the public, as well as a profitable business model? And what does this mean for lawyer referral services? Two such sites debuted recently, one from within the bar association world and one from outside it. Here's a look at those sites and the thinking behind them, and at some of the discussion they've prompted.