Think Like a Lawyer Act Like An Entrepreneur: A Conversation About Building Your Practice

Join us for a lively and insightful conversation with Stephen Seckler, attorney coach, author, and podcast host, and Allison Johs, a seasoned coach and consultant to the legal community and ABA author.  They will be discussing Steve’s recently published book Think Like a Lawyer Act Like an Entrepreneur.

While Think Like a Lawyer, Act Like an Entrepreneur is written as a guide for lawyers who are skeptical about marketing, this conversation will go beyond business development. Steve and Allison will explore how relationship-building is at the heart of every successful legal career—whether you're trying to bring in new work, lead a team, or navigate your next professional chapter.

Using themes from the book, they’ll discuss how lawyers can overcome their aversion to risk and self-promotion.  They will delve into how  to cultivate authentic professional relationships and take small, consistent steps toward greater career satisfaction and success.

What You’ll Learn:

• Why behavior change—not mindset—is often the key to professional growth
  
• How common lawyer traits can both help and hinder your career
  
• Actionable ways to market yourself without feeling like a salesperson
  
• The role of authenticity in building a niche and a sustainable practice
  
• How to reframe relationship-building as a virtuous, value-driven activity
  

Who Should Attend:

This program is appropriate for attorneys at all stages of their careers—whether you’re building a book of business, exploring a new path, or simply looking to deepen your professional connections in a more natural and sustainable way.

The content of this program does not meet requirements for continuing legal education (CLE) accreditation. You will not receive CLE credit for participating.