Influencer Marketing, Native Advertising and Online Reviews
12 PM EST
Marketers are increasingly looking for new techniques to try to cut through the clutter and help develop more authentic brand experiences. While there may be advantages to using new techniques, they continute to present unique legal and compliance challenges. Join us for an engaging discussion on influencer marketing, native advertising and online reviews that will include guidance from the FTC and Competition Bureau on these techniques and practical tips for in-house counsel.
Co-Sponsored Committee -- CBA Competition Law Section
FREE: Antitrust Section Members, Government, Non-profit Employees, Students. $25.00 Other Non-Members
Explore Section benefits or call 1-800-285-2221 to join. Code RAT14IP25. For this and all upcoming events visit http://ambar.org/atevents.
The ABA is not seeking CLE credit for this program.
Audio Archive: Provided all releases are obtained, MP3 recordings of this program will be available to Section members on the Committee Program Audio page.