Dec

    Influencer Marketing, Native Advertising and Online Reviews

    12 PM EST

    Marketers are increasingly looking for new techniques to try to cut through the clutter and help develop more authentic brand experiences.  While there may be advantages to using new techniques, they continute to present unique legal and compliance challenges.  Join us for an engaging discussion on influencer marketing, native advertising and online reviews that will include guidance from the FTC and Competition Bureau on these techniques and practical tips for in-house counsel.

    Co-Sponsored Committee -- CBA Competition Law Section

    FREE:  Antitrust Section Members, Government, Non-profit Employees, Students.  $25.00 Other Non-Members

    Explore Section benefits or call 1-800-285-2221 to join. Code RAT14IP25.   For this and all upcoming events visit http://ambar.org/atevents.
     
    CLE
    The ABA is not seeking CLE credit for this program.

    Audio Archive: Provided all releases are obtained, MP3 recordings of this program will be available to Section members on the Committee Program Audio page.

     

    $25
    NON-MEMBERS
    $10
    MEMBERS
    $0
    SECTION MEMBERS
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    Influencer Marketing, Native Advertising and Online Reviews

    Event Details

    Format

    Teleconference

    Date

    Dec 06, 2017

    2017-12-06T12:00:00-05:00 2017-12-06T13:00:00-05:00 Influencer Marketing, Native Advertising and Online Reviews

    Marketers are increasingly looking for new techniques to try to cut through the clutter and help develop more authentic brand experiences.  While there may be advantages to using new techniques, they continute to present unique legal and compliance challenges.  Join us for an engaging discussion on influencer marketing, native advertising and online reviews that will include guidance from the FTC and Competition Bureau on these techniques and practical tips for in-house counsel.

    Co-Sponsored Committee -- CBA Competition Law Section

    FREE:  Antitrust Section Members, Government, Non-profit Employees, Students.  $25.00 Other Non-Members

    Explore Section benefits or call 1-800-285-2221 to join. Code RAT14IP25.   For this and all upcoming events visit http://ambar.org/atevents.
     
    CLE
    The ABA is not seeking CLE credit for this program.

    Audio Archive: Provided all releases are obtained, MP3 recordings of this program will be available to Section members on the Committee Program Audio page.

     

    Speakers

    Amy Mudge

    Bakerhostetler

    Catherine Bate

    Ad Standards

    Sara Perry

    Heenan Blaikie LLP

    Sponsors

    Section of Antitrust Law

    Co-sponsors

    Consumer Protection

    Moderators

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