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Closed Captioned.
Trade dress is a type of trademark that protects the source-identifying characteristics of a product, particularly the overall appearance, shape, and design of the product itself. By contrast, a design patent protects the new, ornamental design of a product. Successfully attaining both trade dress and design patent protections can be challenging. Both protection strategies have limits, particularly related to "functionality," which are determined differently depending on the form of intellectual property at issue. This webinar panel will explore the scope and intersection of trade dress and design patent protection and offer strategies for maximizing protection across the two regimes.
This program is in conjunction with the Landslide magazine article "Is It Functional or Is It Functional? Trade Dress vs. Design Patent 'Functionality,'" by Manon Burns and Lisa Holubar. Available online for reading soon!
PT2102LSWOLC
90
2/16/2021 12:00:00 AM
Publications | Book
Patent Trial Advocacy Casebook, Third Edition
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