The Value of Your Time and the Power of Yes

Branding became very important to me when I decided to open my own practice two months after being sworn in. From my website to my business cards, work attire, and professional reputation, I wanted to appear capable and knowledgeable in order to sell myself to clients and to other attorneys. From other attorneys, I was hoping to create opportunities for contract work and case referrals. I wanted to build a reputation that I am easy to work with, have a good work ethic, am energetic, have fresh ideas, and that I can get things done.