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Defining the Case: Making the Most of Focus Group and Mock Trial Research by Richard Gabriel “In preparing for battle I have always found that plans are useless, but planning is indispensable.” – Dwight D. Eisenhower 12400 Wilshire Blvd. Suite 1455. Los Angeles, CA 90025 Phone: 310-979-0999 Fax: 310-979-0909 “Remember the carpenter's rule: Measure twice, cut once.” -AnonymousCopyright ��2006 -Richard Gabriel Decision Analysis, Inc. 2 Introduction When millions of us sat...

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