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December 2007 Issue | Volume 33 Number 8 | Page 14
Frontlines

LPM Section News & Events

News From the Law Practice Management Section

With the calendar year drawing to a close, many lawyers and firms are celebrating yet another successful year with their clients and looking forward to planning for success in the coming year. Even though the ABA year began just in September, the Law Practice Management Section is already celebrating the success of several fall programs, with more high-quality programs planned in the coming months.

Fall conferences.

In addition to the always-popular Fall Meeting, which included an interactive workshop on law firm diversity and inclusiveness, LPM presented two new conferences that were very well received. The ABA Women Rainmakers Mid-Career Workshop brought together women lawyers from around the world for a two-day networking and business development seminar, and already participants are eager to make plans for next year’s workshop. Details will follow in the coming months. LPM’s inaugural ABA Law Firm Marketing Strategies Conference was also a success, with more than 100 law firm marketing professionals gathering in Washington, D.C., to discuss the latest in marketing strategies, tactics and ethics.

December 20th teleconference: “Fact Finding on the Internet.”

On Thursday, December 20, as part of the LPM “Third Thursday” teleconference series, LPM will present “Fact Finding on the Internet,” with Carole Levitt and Mark Rosch, and based in part on their popular ABA book The Lawyer’s Guide to Fact Finding on the Internet . Learn how to find background information about people and companies; how to search public records, including real property and criminal records; and much more. Complete details about the teleconference are available at www.lawpractice.org.

Practice Core Groups offer online discussion forums and more.

All members are encouraged to make the most of their membership by joining (free) one or more Practice Core Groups in the core areas of the business of practicing law—marketing, management, technology and finance. In addition to opportunities to interact online through ABA’s new LPM Forums discussion boards, Core Group members meet at quarterly Section meetings to discuss hot topics in the core areas, plan programs and events, and interact with other lawyers knowledgeable in these topic areas. Take advantage of your LPM membership by getting involved! For more information on LPM meetings and forums, visit www.lawpractice.org.

Plan now for these upcoming 2008 meetings.

The ABA and LPM Midyear Meeting will be held in Los Angeles February 7-9, 2008, with the InterContinental Century City as our headquarters hotel. Registration is free, and complete information about LPM activities is available here. The LPM Spring Meeting is scheduled for May 14-17, 2008, at the Hotel Santa Fe in Santa Fe, New Mexico. And, of course, the annual ABA TECHSHOW is scheduled for March 13-15, 2008, in Chicago. Mark your calendar now for these networking opportunities.

Recommended reading.

In today’s competitive environment, it is critical to have a comprehensive online marketing strategy that uses all the tools possible to differentiate your firm and gain new clients. The Lawyer’s Guide to Marketing on the Internet , 3rd Edition, by Gregory H. Siskind, Deborah McMurray and Richard P. Klau, showcases practical online strategies and the latest innovations so that you can immediately participate in decisions about your firm’s Web marketing efforts. With advice that can be implemented by established and young practices alike, this comprehensive guide will be a crucial component to streamlining your marketing efforts. Discover everything you need to know to make an immediate impact on your firm’s bottom line.

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