FRONTLINES

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Section Events Calendar

Law Practice Benchmark

5 Things
Improve Your Beauty Contest Interviews
Expert advice on impressing the judges.
By Ann Lee Gibson

Trends Report
The Conference Center Comes In-house
Two new trends in law firms' office space.
By Robert W. Denney

Ask Bill
Where to turn for real, good advice, online and off.
By Bill Gibson

Big Idea
For the Want of a Nail
Those seemingly minor details can make a tremendous difference.
By Merrilyn Astin Tarlton


TECHNOLOGY IN PRACTICE

nothing.but.net
Everything You Know About Web Site Design Is Wrong
Six site design precepts that need to be rewritten to include the word not.
By Erik J. Heels

E-Definitions
Windows Rolls into a Relative Calm
A new service pack promises relief for victimized SAP buyers.
By Mark Tamminga

Technology Feature
Technology Bargains: A Real-Deals Potpourri
Useful and fun tools, at low or no cost.
By Bruce Dorner


Practice Development

Clips
Solid gold marketing, press schmoozing and more.
By Larry Bodine

Marketing Feature
Nine Secrets of Multilingual Marketing
If your firm wants to expand its domestic client base, consider promoting your services to foreign-born clients in their native languages. Here are marketing secrets that can help you tap into the big group of culturally diverse clients.
by Nina Ivanichvili

Marketing
An Idea That Works: Organize Around Your Clients
Forget about practice groups or industry teams—focus on client-specific programs and initiatives.
By Sally J. Schmidt


Smart Practices

Managing
Reducing Stress in Your Workplace
Four hot spots of workplace stress and the stops managers can take to remedy the pain and strain.
By Marcia Pennington Shannon

Fresh Out
Focus on What Clients Say and Do
Strategies to help new lawyers serve their internal and external clients.
By Susan Saltonstall Duncan

Bookmarks
Christopher Rizek reviews Stop the Presses, a primer on media management by Larry Smith and Richard Levick. And Milton Zwicker reviews Tom Peter's new book.
Edited by Milton W. Zwicker

 

Wanted: One Great Idea
Do you need a new idea? An irresistible marketing hook, a knock-your-socks-off strategy that will cement your status in clients' eyes? Learn how to get ever-better ideas in this guide to ideation, inspiration and implementation. Plus " Filching from the Finest" and " When a Dozen Heads are Better Than One."
By Mark Beese

Tips from the Top! Ask the Experts!
For this year's Good Idea! issue, we asked the experts to give us their best practice tips—and they delivered. From winning loyalty, to learning to "fail," you'll find pointers to help inspire your success.

Selling a Good Idea
The ability to sell a good idea is as important as the idea itself--as this true story illustrates.
by Norm Rubenstein

Expert Roundtable

Investing in Long-Term Success
When you entered the practice of law, you understood that you would need to continue building your knowledge, skills and client relationships over the course of your career. But how can lawyers and their firms best invest in success today? Here's topflight advice shared at a recent roundtable conducted by Altman Weil especially for Law Practice. The goal: to help you—and your firm—stay the course for long-term success.

Practice Development

Nine Secrets of Multilingual Marketing
If your firm wants to expand its domestic client base, consider promoting your services to foreign-born clients in their native languages. Here are marketing secrets that can help you tap into the big group of culturally diverse clients.
by Nina Ivanichvili


Letters

Product Watch

Site Watch

LPM Central

Chair's Message: Mark Robertson's perspective.

Advertisers Index

LPM Leadership Directory

 

 

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