TECHNOLOGY IN PRACTICE
As I Was Saying
|Getting to the Future First: How to Analyze External Trends for Strategic Decision Making|
Identifying and interpreting relevant trends will help your firm meet the opportunities--and the threats--of the foreseeable future. Take the steps to become deliberately farsighted by evaluating the external business environment--and then plan accordingly. Plus "Beware of Incomplete or Defective Data" and "Current Trends Worth Tracking."
By Patrick McKenna
Planning for Your Future Using Client Surveys
Study Survey Responses for Calls to Action
Why You Should Talk to Clients About What They Value
Rip It!Web Sites for Competitive Intelligence Research
Competitive intelligence research can help you discover what you don't know. Armed with the facts, you can make sound business and legal decisions. Get started by gathering information from these core Web site resources.
By Carole A. Levitt and Mark E. Rosch
Your Future/Section News
Chair's Message: Susan G. Boswell's perspective.