Sixty-two percent of Americans who use the Internet did not know what the term “blog” meant at the end of 2004, according to a study by the Pew Internet and American Life Project. So if you have no idea what a blog is, you are in good company. However, that same study reported that blog readership increased by 58 percent in 2004 and that more than eight-million Americans had created a blog of their own. Current estimates are that from thirty thousand to forty thousand new blogs are placed online each day.

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