November 2006

Customer Service for Lawyers

by Wendy L. Werner

Why do some law firms excel at bringing in new business and keeping clients while others struggle? They understand that every contact every time shapes the client's opinion. In this article you will learn the essential practices for providing exceptional customer service.

Successful Law Firms Plan for Success

by M. Thomas Collins

Architect Daniel H. Burnham once said "Make no little plans; they have no magic to stir men's blood...Make big plans, aim high in hope and work." In this article, Tom Collins identifies nine subject areas that will help law firms achieve success through planning.

Columns

Management Tips and Tricks

Take the Mystery – and Fear – Out of Budgeting Your Engagements

by Edward Poll

A budget is essentially a strategy expressed through financial terms. Budgets reflect careful planning, experienced forecasting and can be a vital part of successful client engagements. This column addresses the importance and potential outcomes of developing a budget.

Weiss Monthly Marketing Brief

Who's Who: It is Lame, a Shame and a Waste of Time and Money

by Bob Weiss

A Who's Who guide used to represent a comprehensive resource of noteworthy individuals. Today that is rarely the case. Read why Bob Weiss thinks your marketing dollars are better spent elsewhere.

The Strongest Links

RSS Resources You Can Use: Automated Web Surfing for Lawyers

by Tom Mighell and Dennis Kennedy

You've heard the term. You've seen the RSS icon. Now you're ready to use RSS but you are still not sure how it works. Mighell and Kennedy will help you get started with this brief overview on how RSS resources will make your Web surfing more manageable.

Departments

Marketing

Practical Ways to Make Your Marketing Plan Work

by Mike Wells

Marketing is more than just a brochure, a press release or an advertisement. It takes time and it takes effort. Read more to learn how to make your marketing plan produce real results.

Management

Building Your Team

by Wendy L. Werner

"Team" is commonly described as a group of people with complementary skills who are committed to a common purpose for which they are mutually accountable. For a law firm, this should include everyone from rainmakers to support staff. Yet recognition rarely goes beyond those with their names on the front door. Find out what you can do to increase the success of your team.

Finance

Financial Metrics for Law Firms

by M. Thomas (Tom) Collins

If you want to measure your team's effectiveness and efficiency you need to understand and apply the basics of financial metrics. Read more for a short summary on the process.

Featured LPM Events

Contacts

Editor in Chief:
service@americanbar.org
Werner Associates, LLC

Associate Editor:
service@americanbar.org
North Carolina Bar Association

Advertising:
Anne.Bitting@americanbar.org

Sponsorship Information:
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Board of Editors:

service@americanbar.org, Brady & Associates Career Planners, LLC
service@americanbar.org, Oklahoma Bar Association
service@americanbar.org, Mass.LOMAP
service@americanbar.org, Lawyers' Insurance Association of Nova Scotia
service@americanbar.org, Briggs and Morgan, P.A.
service@americanbar.org, Kay, Griffin, Enkema & Brothers, PLLC
service@americanbar.org, Stevens MacPhail, P.A.

Advisory Board:

service@americanbar.org, Burney Consultants
service@americanbar.org, Ledjit Consulting
service@americanbar.org, WealthCounsel, LLC
service@americanbar.org, FIOS, Senior Manager and Consultant
service@americanbar.org, State Bar of Wisconsin
Catherine.Reach@americanbar.org, ABA Legal Technology Resource Center
service@americanbar.org, Thorp Reed & Armstrong, LLP
service@americanbar.org, Sensei Enterprises, Inc.
service@americanbar.org, Catalyst Repository Systems, Inc.

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