Law Practice Today
May 2008
"Lateral" Should Mean Up Not Sideways
A marketing program focused on lateral partners is strategic, manageable, and measurable. John Hellerman shares effective strategies for integrating lateral partners into your firm.
LPT Career Management Series: Manage Your Life, Your Time and Your Staff
In part 2 of her Career Management Series, Kathleen Brady shares important strategies that will help you use your time more effectively.
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Acrobat 8: New Examine Document Feature
Columns
May Marketing Brief
In May's Monthly Marketing Brief, Bob Weiss examines the root of frustration in the relationship between lawyers and law firm marketers.
Big Law, Big Mergers and Big Business – Questions That Need Answers
As mergers and acquisitions become increasingly common, new questions arise on how to manage firms. Ed Poll answers these questions and outlines the determinants for successful mergers and acquistions.
Departments
Good News, Bad News: How Lawyers and Law Firms Can Maximize Media Relations
Media relations provide a cost effective and credible source of publicity for law firms, but they also require more work. Here are some tips to maximize your firm's media relations.
Why Law Firm Public Relations Fails
Public relations can boost your firm's credibility and profits. Avoid the pitfalls that prevent PR success.
Interviewing Strategies that Work for Employers
How do you get the information you need during an interview to make the best hiring decisions? Use these questions as a guideline.
Leading with Las Vegas: Installing Legal MacPac at Watt Tieder
One law firm shares how they successfully implemented new technology systems to their offices coast to coast.
Give Credit Where It's Due - By Accepting Credit Cards in Payment
Credit card payments are convenient for you and your client. Learn the rules to developing a system for accepting credit so your firm can benefit.
Attention Gen Y's: Understand Generational Differences in the Workplace
The youngest generation of professionals is entering a workforce where rules and perceptions are already defined. By understanding these, they can place themselves a good position to succeed.
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North Carolina Bar Association
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Law Practice is the ABA Law Practice Management Section's award-winning magazine. Published six times a year, Law Practice is the leading magazine on the business of practicing law, providing insightful articles and practical tips on marketing, management, technology, finance and more.
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