Law Practice Today
July 2008
Setting the Stage for Lawyers: Trends in Strategic Marketing for Law Firms
As the legal marketplace becomes increasingly competitive, how can your firm stay ahead of the curve? Janet Ellen Raasch shares Zeughauser Group's tips for successful marketing.
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Acrobat 8: New Examine Document Feature
Columns
Charitable Solicitations: Saying "No" Gracefully
How do you graciously decline solicitations for local charities, including those made by clients and referral sources, which unexpectedly contact your firm for support?
Status Symbol: Status Reports Illustrate the Collaboration that Builds Client Loyalty
Client satisfaction and client communication are synonymous. Ed Poll describes how providing regular status updates can help create the trust that will earn you long term clients.
Departments
Keeping up with the Joneses: Upgrading to Office 2007
In this article originally presented at ABA Techshow 2008, Ray Morgovan and Ben Schorr explain what you need to know about Microsoft Office 2007.
Setting the Stage for Lawyers: Trends in Strategic Marketing for Law Firms
As the legal marketplace becomes increasingly competitive, how can your firm stay ahead of the curve? Janet Ellen Raasch shares Zeughauser Group's tips for successful marketing.
Interviewing Strategies that Work for Employers
How do you get the information you need during an interview to make the best hiring decisions? Use these questions as a guideline.
Media Expert: Lawyers Missing Big Picture
Lawyers often create problems for themselves by focusing too narrowly on certain aspects of a project rather than the big picture. Robert Ambrogi shares the advice of Dr. Cliff Reader to illustrate how an expert with technical and business experience can help a client take a broader view of a problem.
Give Credit Where It's Due - By Accepting Credit Cards in Payment
Credit card payments are convenient for you and your client. Learn the rules to developing a system for accepting credit so your firm can benefit.
The Place to Network: Blow That Curve!
Don't wait until you are a partner to start bringing in business. Christy Burke shares ways associates can expand their networks and contribute to business development.
How Are You Dealing with the Down Economy?
The upcoming September 2008 issue of ABA Law Practice magazine tackles some of the biggest mistakes law firms make when the economy turns downward, as well as advice on what law firms should be doing to keep their practices strong and healthy. Take the quick Law Practice Opinion Survey and tell us what you think firm management should do in a down economy.
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North Carolina Bar Association
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service@americanbar.org, Brady & Associates Career Planners, LLC
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service@americanbar.org, Kay, Griffin, Enkema & Brothers, PLLC
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service@americanbar.org, WealthCounsel, LLC
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service@americanbar.org, State Bar of Wisconsin
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service@americanbar.org, Catalyst Repository Systems, Inc.
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Law Practice is the ABA Law Practice Management Section's award-winning magazine. Published six times a year, Law Practice is the leading magazine on the business of practicing law, providing insightful articles and practical tips on marketing, management, technology, finance and more.
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