August 2010 | ABA Women Rainmakers ![]() | |
FEATURES: ABA WOMEN RAINMAKERSDeveloped Under Pressure, Polished to Perfection: The Upcoming ABA Women Rainmakers Mid-Career WorkshopBy Jamie J. Spannhake, ABA Women Rainmakers ChairTaking place October 22-24, 2010, in Washington, D.C., this year's workshop is chock-full of opportunities to sharpen rainmaking and business skills. Become a Heroic Leader: Lenses for Addressing Your ChallengesBy Susan Letterman WhiteWomen can harness their leadership advantage by expanding the library of stories that we tell ourselves about ourselves. ABA Women Rainmakers History: The BeginningsBy Martha Fay AfricaThe ABA Women Rainmakers is celebrating its 20th anniversary this year. Here's a look back at some of the early leaders and individuals who helped realize the creation of something bigger than themselves to help women lawyers succeed and thrive in the profession. Using Press Releases to Market Your Practice: Special Excerpt from Women Rainmakers' Best Marketing Tips, Third EditionBy Theda C. SnyderEvery lawyer needs to market herself-so here, to help you in that mission, is a preview of the more than 150 tips contained in the new edition of a must-have marketing book. How Women Lawyers Can Make Rainmaking WorkBy Ed PollWomen lawyers have inherent communication skills that they can emphasize to advance their careers through marketing. Meet the Women Rainmakers!Charisse LillieInterview by Shelley CanterThis speaker at the upcoming ABA Women Rainmakers Mid-Career Workshop says it's all about working hard and perfecting your skills, even when you appear to be at the top of your game. MANAGEMENTChair's ColumnGiving Thanks for an Exciting YearBy Micah BuchdahlReflections on a challenging and rewarding bar year, with a peek at what's coming next. MARKETINGIs Web 2.0 Getting Out of Hand? Get Back to Marketing BasicsBy Anthony GreenWhy you need to lay the foundations of Web 1.0 before Web 2.0 can be effective in marketing your practice. Integrating the Court of Public Opinion into Your Communications StrategyBy Amanda DeaverIn addition to establishing effective relationships with clients and colleagues, lawyers and their firms need to know how to "tip the scales" in media and public relations, too. Here are rules of the road to consider. TECHNOLOGYBest of ABA TECHSHOW – Running Windows on a MacBy Brett Burney and Dave BilinskyMany claim that Macs offer a superior operating system to Windows, but there are situations in which a Mac-using lawyer still needs to use Windows – learn to juggle both! Five Ways Law Firms Can Immediately Improve Their E-mail SecurityBy Hal LicinoGiven the severe consequences that can result from an online security breach, all law offices need to address these steps to better protect their systems. FINANCEPreventing Check Fraud: Why "The Check Is in the Mail" Isn't Always a Good ThingBy Jim CallowayThe deluge of check scams targeting lawyers continues unabated. Learn the steps you should take to avoid being a victim. Special from Law Practice magazine's July/August 2010 issue. | |






